While the final shows of NYFW are underway, Law Roach is celebrating in style for a little longer. As part of his ongoing partnership with The Dominick Hotel in SoHo, the celebrity stylist is offering guests the chance to win a luxurious giveaway, featuring a complimentary penthouse stay and a package of his fashion week essentials. One way to enter is by snapping your best selfie in front of Law’s favorite mirror in the lobby. Here’s Law and The Dominick are blending luxury, style and hospitality, plus giveaway details so you can enter to win.
Details on Law’s Latest Partnership With the Dominick

Law is no stranger to The Dominick–in fact, he calls it his “home hotel”. From collaborating on a signature cocktail for this year’s Met Gala to a hotel employee once helping remove his stuck cowboy boots, the two are as close as ever. This is why they’ve teamed up for yet another style moment during NYFW.
The collaboration merges Law’s fashion week must-haves with The Dominick’s amenities for the ultimate stay. It’s available as a specialty room add-on package that can be booked via the hotel’s website and includes the following:
- A signed copy of Law’s book, “How to Build a Fashion Icon”
- Don Julio 1942 tequila
- A Sisley Spa treatment
- A Diptyque Baies candle
- La Roche-Posay Dermallergo Sensitive Skin Moisturizer Set
- Black Diamond Caviar and Cheddar & Sour Cream Ruffles
Another element of this partnership is Law’s special mirror, where guests are encouraged to take selfies for a truly photo-worthy moment. Scanning the mirror’s QR code takes you to a landing page complete with Law’s tips for the perfect mirror selfie, his go-to NYFW shopping spots and details on how to win the exclusive giveaway.
View this post on Instagram
How to Enter This Giveaway
Below, you’ll find everything you need to know about entering the giveaway, ending on September 30 at noon ET. Good luck!
What the winner gets:
- A complimentary stay in the penthouse suite
- A curated package of “Law’s Favorites”
- Signed note from Law and The Dominick
To enter:
- Follow @thedominickhotel on Instagram.
- Tag a friend in the comments.
- Repost the pinned launch post to your Instagram Stories and tag the Dominick Hotel.
Featured image credit: Dijun Wang and Courtney Harvier


