Navigating the Job Market: We May be Doing it Wrong 

Job Market-InClub Magazine-07-29-20

With the current climate of the world—a planet ripe with a pandemic—many of us are changing how we view success. Employers have laid people off, enforced pay cuts or reduced employee hours. And other working citizens haven’t been affected at all. Or, they haven’t had to make some of the sacrifices that many working have made. 

What’s their secret to success? Creating their own content, growing a following and branding themselves. These creators are self-employed, make their own schedules and accumulate money in their sleep. They are the Onlyfans content distributors, YouTubers, and now, TikTokers of the world.

Besides generating passive income, many of these same people (you might want to sit down for this) enjoy their jobs and didn’t have to accumulate a wealth of student loan debt to do them. 

Job Market-InClub Magazine-07-29-20
Unsplash- Photo by Solen Feyissa

They don’t have to work a 9-to-5 from Monday to Friday to reach their goals. And much of the content they produce can be just under one minute— if you’re specifically focusing on TikTok creators.

An Influencer Marketing Hub article revealed that Tiktokers, many of which are younger than 30, can make anywhere between $50k-150k from a lucrative brand partnership. Ages 13 to 24 make up almost 70% of TikTok app users. However, TikTok content does attract an older and even younger age range of content creators. 

On the other hand, if you’re curious about what more adult content distributors make, Monica Huldt, an Onlyfans member, spoke with Business Insider about her content and profit.

Job Market-InClub Magazine-07-29-20
Unsplash- Photo by Dainis Graveris

 

Huldt is also known as miss_swedish_bella and makes more than $100,000 per year from the distribution of explicit material.

Some of that money comes from a $6.50 membership that many of her followers subscribe to, as well as a mixture of people paying for “pay-per-view and commissioned work.” Huldt has a full seven-day routine to stick out amongst her Onlyfans competition. 

Onlyfans members can charge up to $49.99 per subscription or choose to charge the $4.99 monthly minimum.

*Fun fact: another Onlyfans content creator, Jenna Phillips, makes six figures each month just by acting like a dog.

One of the more well known and highly competitive money-making platforms and one that is everyone’s vice in one way, shape or form is YouTube.

Forbes estimates that Youtubers can profit anywhere between one cent for a single ad view. Or, $3 to $5 for every 1,000 views on their videos. That may not seem like a lot when you have a smaller amount of viewers. However, if your channel grows, imagine one video accumulating millions of views, ad revenue, and having 10 other high-quality videos just like that one. 

Job Market-InClub Magazine-07-29-20
Unsplash- Photo by William Rouse 

What if you have established popularity and decide that you want to discontinue your life in the public eye? Or what if you’ve grown tired of posting nudes and porn videos on Onlyfans or hearing the same audio clips on TikTok?

The best thing about these jobs is that most creators can walk away unless they’re contractually obligated to create. They can choose to never distribute content again and still generate income from their old stuff. Even without new content, their loyal audience and newcomers with similar interests will still watch. 

What does it take to be like them?  Where do you start?

The strategy that the creators of TikTok, Onlyfans and Youtube share in common is targeting their crowd. They appeal to their audience, meaning find your niche, your voice, and like-minded individuals will always follow.

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