Calling all the fashion lovers! If you aren’t styling and profiling while saving the planet, you’ve got to catch up. Nothing beats a look that serves a perfect ten while protecting and preserving the earth. Sustainable fashion isn’t just a trend—it’s a lifestyle that promotes wellness beyond what your eyes can see. It’s time to look good, feel good and do good for the planet.
1. Brother Vellies
Starting this list off strong, Brother Vellies is a Black-owned brand led by women, and that alone deserves immense applause. But wait, it gets better. Brother Vellies values customers, placing customer satisfaction and sustainability at the top of its priorities. Selling a wide variety of items, the brand houses shoes, including boots, flats, vellies, huaraches, mules and heels. Additionally, they sell handbags, comfy cloud socks and other household items. The best part of it all is their mission to keep the planet safe and African designs alive. Brother Vellies honors culture and tradition by recycling materials to make its products, sourcing from farmers worldwide and remaining committed to fair labor practices.
@marke2575 Black Own designer shoes in Nordstrom #nordstromtysonscorner #fyp #nordstromstylist #xyzbca
2. Big Bud Press
When discussing fashion and inclusivity, be sure to add Big Bud Press to the conversation. Big Bud Press is a clothing label originating in Los Angeles. Its clothes are unisex and are designed to appeal to everyone. From everyday apparel to work clothing, Big Bud Press has it all. Even bags and accessories can add a razzle-dazzle to your outfit. The brand takes pride in its production and manufacturing practices and independently audits all of its manufacturing partners. At the end of 2022, the brand announced that it exclusively uses fabrics made in America. Big Bud Press uses 100% cotton, and any other non-cotton materials are made from recycled yarns. According to their website, they use “low-impact and non-toxic dyes” in their dye processes.
The website states, “Any screen printing ink we use is water-based. Our zippers, elastic, woven labels, tack buttons and snaps are made in America. The buttons we use are made in both America and some in Italy.” Not only is its merchandise safe for customers and the planet, but the space in which they operate is also healthy for workers. They have an open-air warehouse to prevent debris and dust from entering.
@bigbudpressla The best jumpsuit in the world. #bigbudpress
3. Patagonia
If you need a reason to press the “Confirm Purchase” button in your Patagonia cart, please take this as a sign. Patagonia is a leader in fashion sustainability and one of the most well-known outdoor clothing and gear brands. Their commitment to social and ethical responsibilities is demonstrated through support for grassroots groups, reusable and resellable gear, acknowledgment of the ongoing climate crisis, and donating their sales to the preservation and restoration of the natural environment.
Patagonia uses 80% of recycled inputs for 99% of its products. They plan to have 100% of their packaging recycled or easily recyclable. Moreover, the company aims to achieve 100% renewable energy across all its stores, offices and distribution centers to reduce its product transportation footprint. Patagonia is certainly a brand that cares about the well-being of customers and the planet on which they exist.
@patagonia Why Recycled? Extracting and processing virgin materials takes a toll on the land, water and air. To do our part, Patagonia is moving toward 100% renewable and recycled raw materials. By using both synthetic and natural fibers made from pre-consumer and postconsumer waste, we are limiting our dependence on raw materials and reducing carbon emissions. #sprite #green #fleece #film
4. Everlane
Clean luxury may be your niche, but more importantly, it’s Everlane’s way of keeping the planet clean. Everlane is an American clothing brand catering to both men and women. Their inventory is made up of dresses, jeans, shirts, shoes and accessories. Everlane creates high-quality clothing. Grade A cashmere sweaters and Italian shoes are just a few examples of the quality pieces designed to last. Everlane uses a three-pillar framework to organize its environmental efforts. They adhere to “Keep Earth Clean,” “Keep Earth Cool,” and “Do Right By People.”
@everlane Linen, for when you don’t feel like wearing clothes. #mendoingthings #mytype #mensfashion #linen #boyfriend
5. Hope For Flowers
Keeping it close to the culture, Hope For Flowers is a Black-owned brand founded by Tracy Reese. Hope For Flowers, sold in American retailers across many states, offers beautiful women’s clothing. Perfect for any occasion and definitely perfect for the planet. CEO Reese spent over 30 years in the fashion industry and decided to conceive Hope For Flowers under the initiative that when we know better, we do better. Applying that same logic to her brand, she embraced responsible, ethical practices, starting with environmental sustainability.
Hope For Flowers uses three pillars. The first pillar is conscious design. Designs are essential in fashion, but so are eco-friendly measures. Reese practices digital printing, which is healthier for the environment. The brand’s website states, “Digital printing is more environmentally friendly than traditional printing because it uses less ink and can be done on demand, allowing us to print the quantities we need without high minimums, reducing waste. We use only OEKO-TEX certified inks, so no harmful chemicals are used during the printing and dyeing of our textiles.”
Secondly, Hope For Flowers adheres to community art in Detroit. Community outreach is a priority for the brand. Hope For Flowers even offers free creative evening and weekend programs for Detroit locals.
The third pillar is partnerships. Hope For Flowers partners with NEST Craft Coalition, Scarlet Crane, Pottery Barn and Naturalizer. Each partnership serves different purposes; however, all are under the goal of saving and making the planet healthier and more eco-friendly.
@tenickab A pioneer. #blackfashiondesigner #tracyreese #hopeforflowers
6. Proclaim
Representation in fashion matters. Proclaim exemplifies representation and also adds sustainable techniques. The brand specializes in women’s undergarments, loungewear, socks and shapewear for a wide range of sizes and demographics. Proclaim uses sustainable fabrics that are light and great for the earth. Its products are only made with certified organic cotton for organic fiber production and processing. Proclaim also uses TENCEL, a soft fabric often used for underwear. Proclaim takes pride in reducing textile waste by ensuring accurate design and strategy. In addition, they aim to use water responsibly throughout their supply chain. Proclaim understands the dangers of microplastics and eliminates them within the brand.
@brianalorenaaa I researched the sustainable brand Proclaim so you don’t have to 🌱 Here’s what actually makes their basics eco-friendly + ethical 👀♻️ #SustainableFashion #SustainableBrands #EcoFriendlyBrands #BrandReview
7. Madewell
Lucky No. 7 and my personal favorite. Madewell is a premium denim brand designed for both men and women. Crafted to fit all styles, Madewell is committed to lasting quality and socially responsible measures. Ninety percent of their denim is produced in Fair Trade-certified factories. All of the cotton used adheres to Madewell’s sustainability measures. Madewell has spent 10 years partnering with a denim recycling program that reuses old jeans for good, eco-friendly and ethical purposes.
@madewell @arielkellogg can do anything in Airy Denim. Dancing, nunchucks, etc.
8. KOTN
KOTN is a Canadian retailer that sells everything from clothing to home decor. Simply browsing through their website feels like a breath of fresh air. KOTN, founded by people trying to create the perfect T-shirt, has become a well-known brand that deserves celebration for its practices. KOTN believes in buying less and enjoying longer. In efforts to reduce harmful microplastics, KOTN is created with the finest natural fibres that biodegrade. These fibres include Egyptian cotton, linen and ECOTEC cotton. Packaging is also safe. KOTN uses 15 packaging components, of which 14 are plastic-free.
@josianekonate The comfiest, high quality loungewear I’ve owned for a while!!! @Kotn !! Cannot wait to put my hands on the third colour of these sweatpants and sweaters! #shopquality #canadianclothingbrand #kotn #howtoshopsustainably #loungewear #sustanaiblefashion #shoppingtips #petitefashion
9. Plant Faced Clothing
Given the name, Plant Faced Clothing already sounds appealing. It’s fully vegan and cruelty-free. No harsh dyes, chemicals or fabrics. Plant Faced Clothing pays close attention to its customers’ needs, especially those who want their clothing to last. The packaging is eco-friendly, made from 100% recycled paper and water-based inks. The brand supports no child labor, no forced labor, a living wage and safe and healthy work conditions.
@plantfacedclothing Unboxing some of our items !! Comment your fav 😙🌱 #vegan#sustainable#streetwear#styleinspo#fyp#unboxingvideo#fashion
10. On
Last but certainly not least, On is a sports shoe and sneaker brand worth investing in. Leave the Jordans, Balenciagas and Adidas shoes alone and purchase from On. On uses recycled and fossil-free materials to produce its performance shoes. Although not 100% recyclable, the company plans to move toward 100% recycled materials in the near future. On also has a special technology that stands out to customers and we can understand why. CleanCloud is a process that converts carbon emissions into high-performance materials, reducing the need for fossil fuels. On is an innovative, sustainable brand that is shining bright amongst many.
@onrunning Made to be one-of-a-kind 🌙❤️🔥
Don’t miss your chance to look good while keeping the planet safe. Shop today!
Featured image credit: Harper Sunday via Unsplash
